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QUEENSBURY -- Tribune Media Services laid off about 25 people Tuesday at its offices on Media Drive, citing a need to improve efficiency.

“Obviously, it’s a little bit of a rough day for us,” said company spokesman Graham McKenna. “We’re looking for efficiencies in the business and looking to modernize the business, so it’s really going to put us in a better position to be more of a global leader for TV and EPG (electronic program guide data).”

McKenna would not comment on severance packages or relocation opportunities for the affected employees.

Tribune Media Services still employed about 400 people at its Queensbury building after Tuesday’s layoff, McKenna said. He would not provide specifics about the exact number of workers affected or the departments or salary ranges of those who were let go. He said only that the number laid off was less than 25.

The company laid off 20 or so employees in January, saying a quest for efficiency was the impetus for that action, as well. The exact number affected by those cuts was also not disclosed, and McKenna would not provide specifics Tuesday.

Tribune Media Services is an international company, and a division of Tribune Co., specializing in entertainment information, including “metadata” that fuels web-based entertainment guides and applications.

The company’s information reaches millions of consumers in 40 countries, according to the firm’s website. Clients include Microsoft, Yahoo!, TiVo, Time Warner Cable, Verizon FiOS TV, IMDb, Virgin Media UK and others.

McKenna said no other Tribune Media Services locations — Queensbury is the firm’s headquarters — were affected by this round of layoffs. He also said the company’s purchase of Gracenote from Sony Corp. of America, a deal that closed in early February, had nothing to do with Tuesday’s job cuts.

There was confusion earlier Tuesday about the number of layoffs at the company, with McKenna initially stating the number was 25.

That number, however, would have required notification to the state Department of Labor under the Worker Adjustment and Retraining Notification Act. Private firms with 50 or more full-time employees are required to give the state notice 90 days before a planned layoff affecting 25 or more workers. No such notice had been filed by Tribune.

Violation of the rule could result in civil penalties or the awarding of back pay to employees, according to the Labor Department’s website.

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