GLENS FALLS — Cool Insuring Arena announced Thursday that it has entered into a two-year extension with Cool Insuring Agency to keep the name of the building intact through at least July 2024.
The insurance firm signed an initial five-year deal in July 2017 to rename what had been called the Glens Falls Civic Center. It was renamed for the first time in the building’s history under the deal.
Cool Insuring Vice President Jack Bieniek said the extension makes sense as the company committed to the naming rights two years ago as a community support initiative.
“The coalition continues to deliver on their promises to turn the building into a catalyst that will benefit not only the city of Glens Falls, but the greater Warren and Washington counties, along with local residents and businesses. Cool Insuring Agency is delighted to be a part of this successful effort,” he said in a news release.
Civic Center Coalition President Dan Burke said the group is happy to extend the agreement to maintain consistency at the arena.
“Between the economic growth impact study, increased attendance at Adirondack Thunder games coupled with other events using the location, we have seen nothing but recent success with Cool Insuring Arena and look to continue those upward trends over the next five years,” he said in a news release.